What a relief! So, the Big Brother Naija reality television programme is finally over. It ended Sunday evening with 23-year old Efe Michael Ejemba, University of Jos graduate of Economics and singer winning the N25 million + SUV at stake, with 57.6% of the votes from over 24 million voters across Africa. Warri, where Efe’s family lives, erupted in excitement. At the Multichoice viewing centre in Ikeja, Lagos, where Katung Aduwak took charge so brilliantly, there was a similar eruption of incandescent joy. I was relieved because for about 70 days, the Big Brother Naija show was a big distraction, crass capitalism at its most cynical edge, a source of unmanageable madness in homes and on the streets. Now that it is over, it is time for some honest frank talk for the attention of all stakeholders involved.